In the past 14 months, the Scottsdale based internet domain registrar and web hosting company, GoDaddy.com, has made 4 acquisitions, and according to TechCrunch the company is at it again. This time, they have bought Afternic, a company in the business of aftersales domain names. What the terms of this purchase entail have not been fully revealed. However, GoDaddy did note that Afternic has sales in the aftermarket domain sales of approximately $1 million per week.
Apparently, the purchasing of Afternic is the company’s effort to combine a market with those who sell and buy domain names. According to GoDaddy’s CEO, Blake Irving, this will help customers by fusing the domain aftermarket with new registrations. Irving noted that “this acquisition forms a registrar-led process that creates faster and more trusted transactions across the board.”
For more information on the acquisition, see GoDaddy’s press release.